Culture · Planned · 2 sources combined
Busan unveils 3 BI design concepts
Citizen preference survey begins
Deadline Deadline November 3 · BI preference survey participation deadline

In short
Busan City released 3 designs to symbolize Busan as the 2028 World Design Capital.
From October 30 to November 3, citizens will directly choose their preferred design.
The city plans to finalize the official brand design by combining survey results and expert opinions.
Visitor info
| Period | October 30 to November 3, 2026 |
|---|---|
| Method | Online survey (naver.me/FNtZkEIQ) or on-site voting |
| Location | Nampo, Seomyeon, City Hall, and Haeundae subway stations |
| Participation benefit | Coffee coupons awarded to 500 randomly selected participants |
Key facts
| When | The survey will be conducted for 5 days from October 30 to November 3. |
|---|---|
| Where | You can participate through an online survey or vote on-site at Nampo, Seomyeon, City Hall, and Haeundae subway stations. |
| Who | Busan City and Busan Design Foundation will conduct the citizen preference survey. |
| What | Choose one of 3 BI concepts that express mountains, the sea, and the diversity of 16 districts and counties. |
What it means for me
Busan citizens can participate in the preference survey and have a voice in choosing the city's brand.